We use the latest Internet Marketing Techniques to drive search engine traffic and potential customers to your website.
HomeSpun Websites optimizes your website for the search engines so that it will be found in the natural search results. The key to building natural search results is to start with Search Engine Friendly Pages. The following items are included with the set up of your website:
Keyword Research:
Your website’s keywords determine who finds your website in the search engines. You need a good balance of keywords within your text and meta tags to get properly indexed by the search engines. Our staff will meticulously research your industry to determine the most effective keywords and use them in the creation of copy for your website and its meta tags.
Meta Tags:
Meta tags are hidden sentences and keywords that are used by search engines to help categorize your website. Meta tags are used by some search engines as page descriptions when determining placement, so it is important that they be properly written with clear descriptions of products and services. We set up concise, consistent Meta Tags, including Meta Titles, Meta Keywords and Meta Descriptions.
Search Engine Friendly URL’s:
The website is also built with a URL structure that is highly regarded by the search engines. It is important to have a comprehensive directory that the search engines can easily evaluate.
Spider Friendly Navigation and Web Pages:
Our developers analyze your website to make sure that the spiders can crawl each of your pages. We replace bad code with code that the search engines like. We also verify that your site is using XHTML and is free of errors.
SEO Content Writing:
The key to getting found in the search engines is good quality content. If you are in a competitive market, we suggest a minimum of 25 pages for a website. Search engines index a site based on overall content, and how that content is arranged. HomeSpun Executive content writers tell the unique story of your company and services with professionally written copy that is search engine friendly and targets your market. Our content writers produce literature with language that best reflects the nature of your company.
